CRM vs CSM

Put an end to the dial tone

Press 1 for returns…press 3 for clothes returns…..press 2 for clothes return’s manager…..press 1 for payments made by card…..press 7 to speak to our customer adviser….’I’m sorry but all our agents are busy, please try again’…*click*.

Is this your version of a Friday nightmare? Traditional Customer Relationship Management software is to customers what IVR’s (Interactive Voice Responses) are to you – an absolute disaster.

Stale, outdated and stunted by limitations.

70% of the customer’s journey based on how the customer feels they are being treated, connectivity has become the ultimate factor for ultimate buy-in.

Although CRM’s can be great for recording stats and sales conversions, often they cannot facilitate the entire holistic customer journey. And we all know, that there is nothing worse than wanting to increase sales but blockaded by outdated tools!

ServiceNow’s Customer Service Management (CSM) is radically transforming how businesses operate. Helping companies transition from misusing traditional CRM platforms, it offers companies a platform that is multi-functional and simplifies self-service.

From automated solutions to recurring requests, chatbots to knowledgebase articles, not to mention an online community of peers and experts, ServiceNow’s CSM creates a better experience for your customers and enables a more connected experience.

With over 15 years in the enterprise and automation industry, we at Unifii understand what it means to be restricted by stagnated systems, customer frustrations, and pressured by the decrease in sales.

Which is why we believe that ServiceNow’s CSM is the forward-thinking technology that can wipe your pain points away with one full sweep. Unbound by limitations, it is an intelligent customer-centric solution that improves the overall user experience for all audiences. 

Don’t let that dial tone ruin your day and sail ahead with a customer service platform that can do more than record stats.

To view this has an infographic, click HERE.

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